SMALL BUSINESS GURU

• You’ve got this business right…you’ve built it from the ground up. You put your heart and soul into it. But, You need a sounding board, a compadre, a partner in crime to help pull up the slack and take on the marketing and business development side of things. Well, I’m your girl.
  Jen works collaboratively with you to, to build your business, define your needs and help you be the success you are meant to be. Together we strategize and come up with a working plan to assist you in the back end of your business; maintaining communication with investors, building business plans, marketing materials, digital marketing, advertising plus more… what are your needs?  

THE MARKETING DEPARTMENT

• Jen is your marketing department. Working on your behalf. This is all about convenience and headache free marketing, digital branding and business development.
  Web updates, Blogging, Developing Social Networks, Posting, Contact Management, Monitoring networks, Graphic Design, Advertising, Evaluating Analytics, Creating Marketing materials, Business Development, Brand Building, Proposals, Email Marketing, plus training your staff and developing a clear concise brand and consistent voice online. We work together on a consistent basis to strategize and build your business.

  Weekly Tasks will include but will not be limited to:

  • Create, Evaluate and Disseminate marketing materials and business proposals
  • Available almost 24/7
  • Posting content; including articles, events, photos – while keeping close communication with you and your employees
  • Moderating comments on all networks and blog
  • Creating discussion groups and seed conversations on related networks
  • Find and Follow key persons on Facebook, Twitter and various ‘important’ networks
  • Re-tweet, Timely tweet and search content on twitter
  • Submitting and promoting video
  • Writing and submitting press releases
  • Podcast management and assistance
  • Video management and assistance
  • Track and monitor analytics and insights across all platforms
  • Maintaining contact with Press, Bloggers and Local media to promote your business
  • Measure campaign and promotion success – reassess and implement changes
  • Search for assistance and other professionals with specialized skills on your behalf
  • Graphic design up to 3 images monthly to use online for social network posts, email promotions and website

SMALL BUSINESS MARKETING MAVEN

• This plan is Social Media centric, focused on your digital marketing efforts.  Jen is a reliable ambassador on behalf of your company, working collaboratively with you to define your digital marketing needs and present them effectively online.
  It’s as simple as … Jen just does ALL your Social Media and online promotions for you.
  From Web updates, Blogging collaboratively, Developing Social Networks, Posting collaboratively, Contact Management, Monitoring networks, Evaluating Analytics, Email Marketing collaboratively, plus training your staff and developing a clear concise brand and consistent voice online.

  Weekly Tasks will include but will not be limited to:

  • Posting content; including articles, events, photos – while keeping close communication with you and your employees
  • Moderating comments on all networks and blog
  • Creating discussion groups and seed conversation
  • Find and Follow key persons on Facebook, Twitter and various ‘important’ networks
  • Re-tweet, Timely tweet and search content on twitter
  • Submitting and promoting video
  • Writing and submitting press releases
  • Podcast management and assistance
  • Video management and assistance
  • Track and monitor analytics and insights across all platforms
  • Maintaining contact with Press, Bloggers and Local media to promote your business
  • Measure campaign and promotion success – reassess and implement changes
  • Search for assistance and other professionals with specialized skills on your behalf

  SMALL BUSINESS MARKETING COACH

• Do you wish you had a better Google rating? Are you disappointed in how your business looks online? You have the time and staff to monitor social networks, send out emails and connect with press, bloggers and media - you just need to broaden your skills, get tips & tricks and up-to-date suggestions to make your digital presence more dynamic. Let’s make you look as good online as you do in person.

  This is a private, intensive, two-hour coaching session with you and up to 2 of your staff members where we brainstorm together, examine your current marketing assets and incorporate the growing number of social networks available to make them work for you.
  Jen will be available for up to 2 weeks by phone, to assist you with your marketing efforts and help out your staff.

  You will learn new skills and be provided with the following depending on your needs:

  • Leverage and Improve your contact management
  • Teach you how to interpret Analytics, Insights and Statistics
  • Improve Google search results
  • Help you promote and manage your products or events online
  • Provide you with tricks and time saving tools for Facebook & Twitter
  • Help you leverage your video, photos, links to drive more traffic to your business
  • Configure your E-Marketing platform to best promote your business and disseminate information
  • Teach you how to incorporate your online efforts with ‘in store’ promotions
  • Help you create the unique voice of your brand
  • Define your message and brand identity
  SMALL BUSINESS SOCIAL MEDIA COACH

• Do you have a facebook and/or Twitter page but you really don’t have the foggiest idea what to do with it. You or your staff has the time to post, monitor and listen. You’re just not sure what up-to-date efforts will get you functioning optimally online. Let’s get you up and running.
  This is a private, intensive, two-hour coaching session with you where we brainstorm together; examine your current marketing assets and online presence. Jen will provide you with the tips, tools, secrets and skills to improve your social networks and help increase fans, followers and friends. After our meeting you will get a Social Media Strategy designed specifically for you to assist you in building or Improving your online presence and use as a reference tool. 
  Jen will create for you up to 3 custom social networks and provide a Social Media Strategy to assist you in building and/or Improving your online presence.

  Depending on your needs, you will learn the following new skills:

  • Leverage and Improve your contact management
  • Teach you how to interpret Analytics, Insights and Statistics
  • Help you promote and manage your products or events online
  • Provide you with tricks and time saving tools for Facebook & Twitter plus other social networks
  • Help you leverage your video, photos, links to drive more traffic to your business
  • Teach you how to incorporate your online efforts with ‘in store’ promotions
  • How to best promote your business and disseminate information via E-Marketing
  HOURLY COACHING

• Hourly and Monthly Plans

  Do you have a facebook and/or Twitter page but you really don’t have the foggiest idea what to do with it. You or your staff has the time to post, monitor and listen. You’re just not sure what up-to-date efforts will get you functioning optimally online. Let’s get you up and running.
  This is a private, intensive, two-hour coaching session with you where we brainstorm together; examine your current marketing assets and online presence. Jen will provide you with the tips, tools, secrets and skills to improve your social networks and help increase fans, followers and friends. After our meeting you will get a Social Media Strategy designed specifically for you to assist you in building or Improving your online presence and use as a reference tool. 
  Jen will create for you up to 3 custom social networks and provide a Social Media Strategy to assist you in building and/or Improving your online presence.

  Depending on your needs, you will learn the following new skills:

  • Leverage and Improve your contact management
  • Teach you how to interpret Analytics, Insights and Statistics
  • Help you promote and manage your products or events online
  • Provide you with tricks and time saving tools for Facebook & Twitter plus other social networks
  • Help you leverage your video, photos, links to drive more traffic to your business
  • Teach you how to incorporate your online efforts with ‘in store’ promotions
  • How to best promote your business and disseminate information via E-Marketing

SERVICES

• Jen provides visual communications consultancy specializing in unique web, social, graphic, contact management and business development solutions.

  WEB & BLOG DESIGN

                                        Jen does not just provide web design, but a complete intensive assessment of your business. Providing you with insightful options to help you grow and expand your online image and help promote your brand. From user-managed content to shopping carts Jen will create a custom and socially networked site, tailored to your needs. 

  CUSTOM SOCIAL NETWORKS

                                        Along with page creation, set up and custom development you get a comprehensive 1-hour, one on one phone session where we collaboratively assess the best possible networks for you, and develop them in the most dynamic ways possible. Plus, Jen will upload your contacts and launch your page to all of your fans, friends and followers on your behalf and suggest relevant posts.

  GRAPHIC DESIGN

                                       Logos, Print or Web Advertising, Custom Landing pages and Welcome Tabs, Any and all graphic needs. From local papers to all of your business collateral Jen can help you define your brand and create fresh, new print and digital versions of your graphics.

  E-MARKETING

  Depending on your needs, Jen can set up your account and create a custom email designed just for you – designed so you can use it repeatedly, with fresh new content every time providing your customers information about promotions, or events weekly, monthly whenever you need it.
  You can also receive coaching to best disseminate your business information and skills to create dynamic emails.

  CONTACT MANAGEMENT

  How do you acquire the email addresses of your future clients or customers? Jen can help you do that. Through a one on one phone session we can discuss your content management and teach you the skills, tools and management systems to gain contacts on a consistent basis.
  You have an existing contact database? Jen is also available to help manage and coordinate your contacts from your email accounts and upload them to your social networks or e-marketing accounts.

  BUSINESS PLAN DEVELOPMENT

  There are two things Jen’s dad taught her when she started her first business in high school (selling hand made earrings out of the local Beauty Salon) 1. Open a bank account and get to know your banker 2. Create a business plan and define your vision
  If you need to create a business plan for an existing business or you need to define your goals and vision for the business you already have. The value of a business plan is endless. Jen will assist you in developing your Vision, Mission and Financial goals. Then arrange them in an attractive package that can be used to present to investors, banks or for your personal reference to help grow your business.

  SLIDE SHOW / POWER POINT PRESENTATIONS

  PowerPoint presentations or super snazzy web based presentations. Jen will consult with you to create visually enhanced graphic design solutions than translate your complex information. Do you want your logo to spin around or charts to sing the praises of your sales projections? Jen can create presentations to help show off and define your data.
  You can also receive, Presentation Makeovers and critique – Jen will consult with you to help you create your presentation.

  VIDEO PROMOTIONS